CHI proudly announces the launch of branded GIFs –which stands for graphics interchange format – for social media. The CHI GIFs racked up 1M views in its first week on GIPHY, the animated image-sharing network available worldwide to over 800 million users.
The CHI GIFs feature playful video loops of a branded flat iron, dryer, hairspray, camera, polaroid, among others. These short looping video clips will give users a chance to express themselves with animated images that feature CHI branding.
GIFs are available to use on web and social media platforms including Facebook Messenger, Twitter, Snapchat, Instagram and more. If you are looking to use the CHI GIFs on social media, here is a breakdown of how to find and use them on Instagram Stories:
How to Add CHI GIFs to Instagram Stories
Step 1: To add a CHI GIF to your Story, simply tap the smiling sticker icon at the top of your Instagram Story.
Step 2: Look for the animated GIF option, and tap the icon.
Step 3: Type in “chihaircare” in the search bar to view the available GIFs. Then tap your preferred GIF to add to your Story.
Step 4: You can move, resize, and pin your favorite GIF like any other animated sticker on Instagram. There is no limit to the number of GIFs you can add to a Story.
CHI will continue to add more GIFs to the animated image-sharing network to connect with their target audience so users can add them.
Want to take your social media to the next level? Start embellishing your social profiles with CHI GIFs.