Watch Now: The CHI Chroma Collection - CHI Hair Care - Professional Tools
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Chroma: noun  chro·ma  \ ˈkrō-mə \ The purity or intensity of color

CHI’s Chroma Collection captures the very definition of chroma with pure and intense shades! Watch CHI Lead Global Artist Anna Cantu use CHI Shine Shades to create sizzling styles with the innovative CHI LAVA Hairstyling Iron and CHI LAVA Spin N Curl.

Learn how Anna created these captivating styles using CHI Shine Shades, a versatile liquid color system that can be used for Permanent, Demi and Semi formulations for a limitless array of color combinations your clients will desire!

CHI: The Chroma Collection How-To (Teaser) – Metallic Rose Gold

  • Before-Metallic Rose Gold
    After-Metallic Rose Gold
    Before Metallic Rose Gold After

CHI: The Chroma Collection How-To (Teaser) – Mauve Violet

  • Before-Mauve Violet
    After-Mauve Violet
    Before Mauve Violet After

CHI: The Chroma Collection How-To (Teaser) – Peaches and Cream

  • Before-Peaches and Cream
    After-Peaches and Cream
    Before Peaches and Cream After
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