CHI Touch Activated is a unique and versatile hair dryer that features a unique and optional touch sensor for uninterrupted styling! There is no need to turn on or off the hair dryer while sectioning the hair or during styling, the dryer stops when it is not in use! It can also be used as a conventional dryer since this feature can easily be deactivated by following one simple step. The CHI Touch Activated Hair Dryer is also equipped with a built in Ion Generator that emits an impressive amount of negative ions to reduce frizz, increase shine and decrease drying time. Variable heat and speed settings are perfect for all hair types and textures while the cold shot button locks in curls, waves and styles. Includes a magnetic nozzle concentrator to add volume or smoothness to blowouts.